Our Work | Dual Lift Desk

Launch a breakthrough ergonomic product on Kickstarter

Project Overview

Challenge: As a brand-new innovation, the Dual Lift Desk needed to quickly communicate its unique value: independent adjustability of both desk and monitor height. The team had just one shot to grab attention, educate, and inspire backers during a fast-paced Kickstarter launch.

Our Solution: We built a clean, compelling creative campaign from the ground up—including a launch video, product and user photos, and dozens of visual assets and ads that brought the desk’s patented functionality to life. The result: a fully funded Kickstarter in just nine minutes.


Deliverables

Video Production
Design
Photography

Kickstarter Video

We produced a crisp, engaging video that shows how the Dual Lift Desk works—and helped drive backers to support the project.

Teaser Ads

We created quick-hit teaser ads, such as this superpan video showcasing multiple desk setups, to drive engagement and test ad performance on Kickstarter.