Our Work | SiteKick
Shaping a bold visual identity to launch the future of construction tech.
Project Overview
Challenge: Establish trust in a competitive, fast-moving construction tech space—on the job site and in the boardroom.
Solution: We helped SiteKick refine a visual identity as strong as their platform—developing a clean, elevated website, capturing real-world job site photos and videos, and producing high-impact testimonial videos that communicate value to investors, partners, and field teams alike.
Deliverables
Brand Design
Video
Photography
Web Design
Design Approach
The SiteKick logo pairs a sharp, geometric mark with a bold use of purple—conveying precision, energy, and confidence while standing apart in a traditionally muted construction tech landscape.
Brand Guide
We developed SiteKick’s brand style guide from the ground up—crafting a clean, modern visual system that reflects their bold, field-forward approach to construction tech.
Testimonial Video
Shot on site at a real Big-D construction project, this short testimonial features construction industry leaders making the case for why field teams and executives should adopt SiteKick.
Web Design
We led a web refresh for SiteKick, aligning their existing site with the updated brand style guide to bring a more cohesive and visually confident digital presence to the fast growing brand.
Image Library
We did a staff photo shoot and created an image library to establish a general art direction for the brand.
